Privacy Policy

Transparency in Every Interaction

This Privacy and Cookies Policy (“Privacy Policy”) applies to your personal data that AI Dial Tone Trading LLC and its subsidiaries and affiliates (collectively “Sama X”, “we”, “our” or “us”) process when you interact with us through our website (samax.com) and our services. It also details your rights regarding your personal data.

By using our site and services, you consent to the practices described in this Privacy Policy. If you do not agree, you may still browse the site, but you will be unable to place orders or access certain features.

1. Who this policy applies to

This Privacy Policy applies to:

  • Clients who place orders on our site;
  • Users who participate in promotions or subscribe for updates;
  • Individuals who communicate with us;
  • Business partners, including suppliers, service providers, and intermediaries.

2. When we collect your data

We collect personal data that you provide to us when you:

  • Communicate with us or make an enquiry about our site, products, and services via email, telephone, post, or via our websites or social media channels;
  • Subscribe to our mailing lists and newsletters via our websites;
  • As a client, ask us to provide services to you (or you work for someone who we provide services to); and
  • As a supplier, provide goods or services to us (or you work for someone who supplies goods or services to us).

3. Data we may collect

We may collect the personal data you provide, such as:

  • Your name
  • Your age
  • Your date of birth
  • Your phone number
  • Your residential address

4. How we use your data

We process your personal data for the following purposes:

  • Providing and improving our services, including fulfilling orders and customer support;
  • Marketing and communication, such as promotional emails and personalized offers;
  • Security and fraud prevention, to ensure the safety of our users and compliance with legal requirements;
  • Research and analytics, to understand user behavior and enhance our services.

You have certain rights regarding your personal data, including:

  • Right to information: understanding how your data is used;
  • Right to access: requesting a copy of your data;
  • Right to rectification: correcting inaccurate or incomplete data;
  • Right to deletion: requesting deletion of your data where applicable;
  • Right to object: opposing the processing of your data in certain cases.

To exercise your rights, contact us at privacy@samax.com.

5. Why we process your data

We process your data under the following legal bases:

  • Contractual necessity: when fulfilling your orders or providing customer support;
  • Legitimate interest: to improve our services, conduct market research, and enhance user experiences;
  • Marketing: for marketing communications provided we have your prior explicit consent, with the option to withdraw at any time;
  • Legal obligation: to comply with regulatory requirements and law-enforcement requests.

6. Data sharing and cross-border data transfer

We may share your data within our group companies, such as our subsidiaries, affiliates and related entities, or with our business partners, service providers, vendors, consultants, marketing partners, and government authorities on an as-needed basis for the provision or protection of services and to comply with legal obligations.

As a global entity, we may store and process your data outside your country of residence. We use data centers compliant with industry standards and applicable data privacy law and ensure your rights are preserved and processing is carried out lawfully.

7. Data retention

We retain your data for as long as necessary to:

  • Fulfill contractual obligations;
  • Provide services and comply with legal requirements; and
  • Conduct business analytics and improve our offerings.

Data may be retained longer where required by law, regulatory obligations, or dispute resolution.

8. Data security

We implement security measures to protect your data against unauthorized access, loss, and misuse. However, while we strive to ensure security, no online transmission is 100% secure. You use our site at your own risk.

9. Cookies

Cookies help us remember you, your device, and how you use this site. They improve your browsing experience and provide essential services. Cookies are stored locally on your device. We will only use non-essential cookies with your consent. If you refuse, some features may not be available.

10. Privacy policy updates

We may update this Privacy Policy from time to time. We encourage you to periodically review this page to stay informed about our data practices. Changes become effective upon posting on the site.

11. Contact us

By using our site and services, you acknowledge that you have read, understood, and agree to this Privacy Policy.

Last updated: 10 April 2025